Satvic Yoga - Content Lead
Lead the strategy and content for one of India's most loved yoga channels — all from Goa.
About the yoga team
Satvic Yoga is the yoga wing of Satvic Movement - a community-driven health revolution dedicated to helping people reach the peak of their physical, mental, and spiritual well-being. Rooted in ancient wisdom and expressed through modern practice, Satvic Yoga reaches millions of people across YouTube and Instagram.
This is a leadership role which includes creative strategy and hands-on production. You will own the entire short-form content engine for YouTube Shorts & Instagram Reels.
You will be responsible for crafting content that does not just get views - it creates genuine transformation. Every Short you produce should stop a scroll, hold attention, and leave the viewer with something meaningful. You will drive the strategy, the creative direction, and the production processes that power Satvic Yoga.
The scale you'll be part of
Millions of people across India wake up and open Satvic Yoga. Your content will be the first thing they see.
- Design and own the short-form content calendar for YouTube Shorts and Instagram Reels
- Write and test opening hooks (visual, verbal, and textual) that stop the scroll in under 3 seconds
- Plan and script 6 to 8 short form videos every month — from the first idea to the final approved script
- Go on location shoots with Radhika and Akshay — beaches, studios, wherever the content takes you
- Collaborate with the design team to direct the visual language of all Shorts - framing, colour, on-screen text, and transitions
- Coordinate shoot schedules, scripts, and post-production timelines
- Work closely with the designer, editor, and videographer to make sure every piece of content looks and feels exactly right
- Study the data every month, understand what worked, and bring sharper ideas to the next cycle
- You are obsessed with Youtube or Instagram content — always watching
- Genuine, deep interest in video creation - this should be something you love, not just something you do
- A student mentality - always learning, always watching, always testing new ideas
- You genuinely care about health, yoga, and conscious living — not as a trend but as a world you actually want to be part of
- Working from Goa, shooting on beaches, and building something meaningful sounds like the best possible version of your career right now
- You want to work from home in your pyjamas (this role is in person at our Goa office — although once every few months, you are welcome to work from home for a week or two to spend time with your family)
- You need someone to tell you what to do every single day — we are looking for someone who takes full ownership
- You are looking for a super chill, low pressure, corporate "job"
- You do not really resonate with the Satvic lifestyle and have never practiced any part of it
- Your content will reach millions of people every single month on one of India's most loved wellness channels
- We will invest in the best short form and YouTube training in the world for you — top strategists, best courses, fully funded
- You work directly with Radhika & Akshay, Satvic Yoga's lead educators and two of the warmest people you will ever work with
- You live and work in Panjim, Goa — and yes, this is exactly as good as it sounds
- Fresh, delicious Satvic lunch every day — cooked with love right at the Goa office
Satvic Yoga has spent years bringing yoga to millions of people across India. And we know that short form is where the next wave of that growth lives. We are looking for someone who feels that too. Someone who watches a yoga reel and immediately knows how to make it better. Someone who gets genuinely excited about filming at sunrise on a Goa beach. In this role, you will have real creative ownership. And you will grow fast. If Goa, yoga, and content feel like your world, we really cannot wait to meet you.
12 things that make working here different
01You will not work to grow a company's profit. You will work to change how a country eats, lives, and heals
02What you create here does not reach a few hundred people. It literally reaches millions of homes across India
03The people you meet here, through shared work and shared values, you end up calling friends for life
04A delicious plant-based lunch every day for everyone at our HQ, and dinner for whoever is still around
05Fresh microgreens grown in house, and a salad bowl you can make your own
06Quiet zones that are actually protected, so the deep work you came to do can happen
07A camera is almost always rolling somewhere at HQ. The creative energy is just in the air.
08Every few weeks we pause for a team kirtan, to slow down and give thanks together
09We learn relentlessly. Every person gets courses from the very best in their field, fully sponsored
10We hold nothing back. From what we earn to why someone is leaving, we talk about it openly
11Beautiful places to work from, our Bangalore HQ and our office in Goa
12The words on our wall, a quiet daily reminder that a small devoted group can change millions of lives
Tell us why this is the role for you.
The application is long by design. We are only looking for people genuinely called to this work.
Joining Satvic Team has felt like finally finding my tribe! Being surrounded by people who share the same values and way of living is incredibly motivating!
About Satvic Movement
A community-driven health revolution.
Satvic Movement is a community-driven health revolution to help you reach the peak of your physical, mental, and spiritual well-being. The Satvic lifestyle is rooted in principles of simple food, early waking, yoga, loving relationships, service attitude and living in harmony with nature. The knowledge shared is based on timeless ancient principles and is communicated in modern, practical and easy-to-understand terms. It is shared through our online workshops (ranging from 3 to 21 days), books and videos. Founded in 2017, today, Satvic Movement has exploded into a thriving community of thousands of people across India, becoming one of the largest health revolutions in the nation.
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